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Insights,
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Not
a day goes by that you don't see one industry
authority or another remarking on the ugly state
the residential real estate mortgage lending
industry is in. We see the reason(s) for this
are the exotic loans, fraud, reckless
underwriting, thinly capitalized lenders,
wholesale funding sources consolidating or
simply closing their doors, Congressional
hearings being scheduled … it truly is a mess
… and like the old saying goes, industry wide
everybody has an opinion on WHY? Here's mine:
Today's LO's & AE's are commission salesmen
at heart and that is the core problem.
Back when I was a young broker, we were
institutionally trained to help the public and
do the right thing for them. Today, an
originator is focused on making the almighty
commission check. It puts their interests above
that of the client. Most people don't understand
that commissions are actually a new payroll
structure for LO's and AE's that first came into
being nine years ago. Before that, these
mortgage professionals were paid salary with
small bonuses for achieving their production
goals. Some industries focus on "closing
sales," but our business should focus on
fixing the lives of customers; as a by product,
we earn a living wage and maybe sometimes a
handsome one - the pay is a by-product of the
activity. After the subprime industry nearly
collapsed in the Fall of 1998 and there were
thousand of people unemployed, those weaken but
still standing organizations (frightened to
offer bigger salaries yet eager to pick up some
good people, began this "commission"
concept); once property values soared and rates
plunged for several years following, those
commissioned people had the surprising
opportunity to earn big dollars – it was 'easy
money' for many. This new business paradigm
(commissions) went full force and has been at
the core of the subsequently developing
problems.
Once the hearings and etc. have all been
completed, the Loan Officer & Broker force
decreases significantly, and the lending
consolidation and failures slow and all the
blame's been handed out – it will be time for
industry leaders to determine how to fix this
mess so it doesn't happen again.
The remedy is to get back to what worked for
decades before - remove the big gagging
commissions from the ranks of the LO's and AE's.
Paying the origination side of this business big
commissions cannot help but attract the wrong
type of individuals, and corrupt even the most
honorable people. The commission approach tends
to suggest that the origination force is, or
should be, a SALES function, which is absolutely
incorrect. The job description of AE's and LO's
are actually a customer service type of
position, not a sales/closer type of job for as
far back as I can remember prior to the
beginning of this last industry cycle. With this
adjustment, the money saved by the owner
operators will help to suitably capitalize their
diluted ranks again.
The payroll structure I talk about here, is what
my first employer did for the 45+ years before I
started with them, and the way I did it in my
own company for the next four decades. Since I
was there as an employer for a long while, and
have seen the effect, both before and after,
this change to commissions, I have a perspective
different than many. CLICK
HERE to tell us your views on our Discussion
Board

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| How
This Helps |
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As
more owner operators revert back to this
business model, there are any number of
significant positive improvements which flow
from it. The biggest one, is a more confident
healthier attitude of the employer. And, since
they already know getting a mortgage is the
largest single financial transaction most
Americans make in their entire life, they come
to realize leaving such an important life
changing event up to a "salesmen" LO
who, just last week was selling used cars, etc.
has been a momentous mistake. Actually showing
up to a commercial office to work, will produce
a better appearance/image both for their
employees and the industry as a whole; no more
mortgage ‘professionals' working at home in
their Jammies with the Bunny feet. One
thing of course, is that since a 'salary' will
be offered to new hires, employers are more
sensible about who they hire/invest in, and the
degree and intensity to which they'll train
them; consequently personnel quality becomes far
superior and more productive then previously.
This also results in no more ‘work at home
loan officers' because now they're W-2ed
employees who will work in the employer's
premise where their activities can be properly
supervised and monitored. Formerly, being at
home, they surely violated The GLB Act daily in
many ways as well.
This change back to pre 1998 thinking will tend
to create true mortgage professionals, like the
public deserves, not some 'closer' looking for a
STATED Eager Earner 100% Option Arm with a 4
point YSP with every applicant. CLICK
HERE to give us your Two Cents

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